This campaign was picked up 3 weeks before launch without a timeline, approved creative or any organization. Everything was put together quickly for launch to ensure that the campaign would kick off with a bang. Project management software was set up as well as a templated workflow for the agency to continue throughout the entirety of the campaign. 

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Deliverables included: 5 event activations in LA, NYC, HOU & Atlanta, Spotify Partnership, Standard Media Plan, Social Media Influencer Strategy, Landing Page, Custom Content for Footaction and PR.